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Jbs will acquire the vegetable meat producer Vivera

An operation worth 341 million euros

Brazilian meat producer JBS will acquire the plant-based meat company Vivera for approximately € 341 million. This operation, which is still pending regulatory approval, will allow JBS to have its own plant-based production in Europe and expand its presence in the vegetarian and vegan food sector. Vivera, which has been producing vegetable substitutes for burgers, sausages and ground beef since 1990, s...

hef - 18477
Amsterdam, Paesi Bassi, 04/22/2021 11:36
EFA News - European Food Agency

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