Giulio De Masi is new CEO of Enervit
The manager has experience in Artsana, Nestlé, Bistefani, Sara Lee and Kellog's
News in Enervit, a company operating in the sports food supplement and functional nutrition market. From Monday 11 January Giulio De Masi took on the role of general manager of the commercial area. He takes over from Claudio Menegatti, who has reached retirement age after 17 years of activity in the company. De Masi, graduated in economics and commerce from the Catholic University of the Sacred Heart, was commercial director in Artsana for 10 years and has experience gained in various multinationals, including Nestlé, Bistefani, Sara Lee and Kellog's. As for his sporting career, he played rugby in two Serie A teams, Rugby Lyons and Piacenza Rugby.
The Enervit Group is active in the sports food supplement and functional nutrition market, through the research, development, production and marketing of foods and supplements capable of satisfying the specific needs of those who practice sports and those who are attentive to own well-being. The company produces directly in its own factory in Zelbio, about 25 km from Como's lake, which is still the production site of Enervit SpA. It also markets its products abroad, and is starting a progressive process of internationalization: its main lines of product are exported to more than 20 countries in the world. Its main product lines are identified by the brands Enervit Sport, EnerZona, Enervit Protein and Enervit Gymline Muscle.
EFA News - European Food Agency