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Caffitaly: Marta Colombo new marketing and project development manager

The team in support of the CEO Giuseppe Casareto has been completed

Caffitaly, a company among the leaders in the portioned coffee market and today among the top 5 producers of single-serve coffee in the world, announces the entry into the role of marketing and project development manager of Marta Colombo, who enters to enrich the team wanted by the CEO Giuseppe Casareto to strengthen the development of the company. The entrance responds to the objective of strengthening the image and reputation of Caffitaly, which today boasts an international distribution of its combined system of patented machines and capsules and a presence in over 70 countries around the world. “The entry of Marta demonstrates the strong will to continue on a management consolidation path aimed at making Caffitaly an increasingly structured reality for the challenges of internationalization and expansion of its business. This assignment completes an important internal reorganization work, which aims to strengthen the company by also attracting new talents”, said Casareto.

Colombo has a long and consolidated experience in marketing and communication in the food & beverage sector and has held various top positions in important international consumer companies such as Unilever, Mondelez, Pernord Ricard and Citterio. In order to facilitate a quick and effective entry into the company, he will report directly to the CEO. “It is a source of great pride for me to be part of a company that represents a real point of reference for one of the Italian industrial sectors with the highest reputation globally. Together with the team supporting the Ad Casareto, I will undertake to define the best strategies and initiatives to support the visibility of the brand, enhancing the products and technological solutions offered by the company in the reference markets, in a modern and competitive perspective", added Colombo.

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EFA News - European Food Agency
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