Faema (Cimbali Group) settles in Japan
New partnership with Dksh Japan for expansion in the Asia-Pacific area
Faema, a brand of the Cimbali Group, an Italian company active in the sector of professional espresso coffee machines, signs a strategic partnership and an exclusive distribution agreement with Dksh Japan Kk, thus establishing its presence in the Asia-Pacific area. The Group's purpose is to promote the wide range of Faema products in the Japanese market. Dksh Japan is among the leaders in services that help companies expand into Asian markets, and represents the optimal partner to realize Faema's goal of strengthening its presence in the Asia-Pacific area.
The Cimbali Group, with Faema, recognizes the importance of being present in the influential Japanese market. Thanks to this partnership, the Italian brand of professional coffee machines will make its entry into the special coffee segment, joining the already numerous micro roasters and premises in the area.
Millie Chan, Asia Pacific Regional Director of Cimbali Group, said: “We are thrilled to have Dksh as our partner and to benefit from their rich experience in the Japanese market and their deep experience in the coffee industry. Our goal is to proactively expand sales to coffee chains and other locations in Japan and to let Japanese customers experience quality coffee made with our product".
EFA News - European Food Agency