FrescoFrigo, 2nd round of €1.8M financing
Among the investors, public and private, Cdp Venture Capital Sgr
FrescoFrigo, the health food start-up led today by CEO Giacomo Pastore, flanked by President Enrico Pandian , has closed a 2nd round of financing for 1.8 million euros, aiming, for 2021, at internationalization with the installation of over 500 smart refrigerators in 5 countries around the world and a third step of international fundraising by the end of the year.
"Thanks to the 1.8 million euros raised with the second round of investments which ended in January, and which was attended by institutional, public and private actors, including Cdp Venture Capital Sgr, - comments Giacomo Pastore , CEO of FrescoFrigo - the FrescoFrigo's internationalization is continuing with greater speed and determination. We have ambitious goals for 2021, including increasing installations to over 500 units in 5 countries, France, Switzerland, Austria, UK and USA; open new markets and strengthen our structure. Our future growth strategy also includes a third step of fundraising, this time on an international scale, which is currently scheduled for the end of 2021”.
In the first months of 2021 FrescoFrigo entered 3 new countries: Switzerland - where the first refrigerators are already operational - France, and Austria, a country where experimentation has already started thanks to the collaboration with the startup Schrankerl. Expansion in the USA has also resumed in New York, the first city reached by FrescoFrigo as early as September 2019, and in London where FrescoFrigo has been operating with an office of 3 people since last year and has already installed over 30 refrigerators. New markets are also being considered, first of all the Middle East.
In this phase of such active and articulated development, FrescoFrigo has strengthened its management with three appointments: Giovanna Zaaruolo (Chief Operating and Strategy Officer), Alessandra Orsini (Communication and Marketing Manager) and Alessandra Scarpis already present in the company (Business Development Manager) .
EFA News - European Food Agency