Do you want to access to this and other private contents?
Log in if you are a subscriber or click here to request service

De' Longhi ingaggia Brad Pitt

Campagna di comunicazione globale con l'attore due volte premio Oscar

Il Gruppo De’ Longhi ha lanciato oggi, in simultanea su tutti i mercati, una campagna di comunicazione globale che ha come protagonista l'attore due volte premio Oscar Brad Pitt, scelto come Ambassador del brand nelle macchine da caffè espresso per la casa, settore in cui il Gruppo è leader mondiale. Soddisfatto l’Amministratore Delegato del Gruppo, Massimo Garavaglia: “Il nostro Gruppo ha vissuto...

red - 20758
Treviso, TV, Italia, 09/02/2021 17:05
EFA News - European Food Agency

Similar

NewsMondelez risks a fine from the EU

Under investigation of the antitrust risk multimillion-dollar sanction

The EU seems willing to fine the giant Mondelez for blocking cross-border sales. The news was leaked by the Financial Times which, in turn, cites rumors from people who know about the issue. The fine could... more

NewsRussian wheat Russia, EU will impose tariffs of 40 million

The Financial Times writes it. Italian direct farmers: "The blow was good"

The EU's decision to impose duties on Putin's wheat will result in a "punch" of over 40 million euros of additional duties on product imports from Russia and responds to Coldiretti's requests to protect... more

NewsPepsico closes with Dorito’s transgender testimonial, Samantha Hudson

The multinational rips the contract after discovering that the influencer had posted offensive comments

In the United States, consumers lead, at least in advertising campaigns. This is demonstrated by the campaigns, now historic, Bud Light beers that have unleashed the ire of Yankee drinkers for the effigy... more