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Italian brands: Ferrero triumphs in the food sector

Kinder, Nutella and Ferrero Rocher in the Kantar BrandZ Top Ten of 2024

Italian brands are growing by 11% in 2024. The post-pandemic recovery does not stop and involves our most popular sectors, namely clothing and food. In the second area in the Top Ten we find three brands, all three from Ferrero. This is what emerges from the new Kantar BrandZ Top 40 Most Valuable Italian Brands 2024 report. Overall, 28 Italian brands have grown in value in this year's ranking.Preceded...

lml - 39871
London, United Kingdom, 04/12/2024 11:50
EFA News - European Food Agency

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