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"Mister Brunello di Montalcino" salva La Perla

Il miliardario Usa Peter Kern, proprietario di alcune tenute vinicole in Toscana, investe 25 milioni e si compra il marchio della moda

Riparte da un miliardario americano, Peter Kern considerato oggi uno dei "re del Brunello" il cammino di La Perla il brand dell’intimo di lusso nato a Bologna. Kern, imprenditore, ex ad di Expedia, società di prenotazioni viaggi con servizi come Trivago, sarebbe pronto a sborsare 25 milioni di Euro per aggiudicarsi il marchio e salvare le 210 dipendenti facendo anche 40 nuove assunzioni. L’investimento dell...

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Roma, RM, Italia, 06/12/2025 06:07
EFA News - European Food Agency

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