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Svolta vegan per Nestlé: arriva the Incredible Burger (di soia)

La multinazionale prevede di realizzare 1 miliardo di ricavi dai prodotti veg nei prossimi 10 anni

Nestlé entra nel ricco mercato dei succedanei della carne destinati al mondo veg lanciando il suo Incredible Burger a base di soia, sfidando così la concorrenza dell'Impossible Burger della Impossible Food, della Beyond Meat di Bill Gates e Leonardo Di Caprio, o dell'Unilever che ha rilevato The Vegetarian Butcher. Tutti lanciati in un mercato che promette ricavi miliardari.Secondo Bloomberg, per i...

agu - 5905
Vevey, Svizzera, 12/28/2018 10:30
EFA News - European Food Agency

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