Dicos China, from today vegetable eggs in the menu
Partnership with Just Egg started
First fast food that replaces a product of animal origin with a plant-based product
A plant-based egg alternative produced by Eat Just has been introduced to the menu at more than 500 locations of Chinese fast-food chain, Dicos. Eat Just, a portfolio company of Eat Beyond Global Holdings, offers a vegan egg substitute in pourable liquid and pre-baked patty formats through its Just Egg range. With this latest partnership, the Just Egg folded egg product will replace Dicos’s conventional egg patty across hundreds of the foodservice company’s locations.
“To have a leading quick-service restaurant exchange an animal-based product for a plant-based product across several of its regular menu offerings is a first in the industry”, said Patrick Morris, CEO of Eat Beyond. “It is also exciting to see one of China’s leading restaurants embracing more sustainable, plant-based options. This is a leading indicator that tells me we are likely to see this trend continue.”
Since 2019, Just Egg has been available in China via e-commerce platforms, as well as in select brick-and-mortar retail and foodservice locations. The product has reportedly seen year-over-year growth of 70% in the country via these channels. Last year, Eat Just announced that it had partnered with an investment consortium to establish a plant protein production facility in Singapore (see EFA News article from 1-12-20 ).
EFA News - European Food Agency