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Campari debutta nel "Ready to Drink" in Uk

La bevanda al 10% Abv è disponibile in 116 negozi Waitrose

Il marchio Campari è entrato nella categoria Rtd (Ready to drink) con il lancio del suo omonimo aperitivo nel Regno Unito, quasi 100 anni dopo la sua prima creazione. Una bevanda che a detta dell'azienda possiede il "giusto equilibrio di amarezza ed effervescenza in un bicchiere". Il brand raccomanda di servire il prodotto già freddo in un bicchiere pieno di ghiaccio con una fetta d'arancia.Il direttore m...

hef - 20487
London, Regno Unito, 08/11/2021 18:03
EFA News - European Food Agency

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