Do you want to access to this and other private contents?
Log in if you are a subscriber or click here to request service

Ichnusa: la più amata dagli italiani

Anche Heineken e Moretti si confermano tra i brand della birra che vanno più forte

Con un valore di 10,4 miliardi di dollari, Corona è il marchio brassicolo di maggior successo nel mondo. Peroni ha il primato italiano.

lml - 43715
Milano, MI, Italia, 09/11/2024 10:53
EFA News - European Food Agency

Similar

BeverageEU. Beer production declined slightly in 2025

Germany confirms its leadership, followed by Spain, Poland, the Netherlands and France

According to Eurostat, in 2025, European Union countries produced 34.4 billion liters of beer. This represents a slight decrease of 0.7% compared to 2024, but an increase of 2.2% compared to 2020. Most... more

BeverageHeineken: Rafa Oliveira is the new CEO

Four-year term, starting October 1st

Heineken's Supervisory Board today announced the appointment of Rafael (Rafa) Oliveira as the new Chairman of the Board of Directors and Chief Executive Officer. The Supervisory Board will elect Oliveira... more

BeverageHeineken marks a change in... marketing

New global agencies to lead the brand's next phase of growth

Heineken has announced the outcome of a review of its global marketing agency ecosystem, appointing a new group of creative, production and media partners to accelerate the next phase of growth for its... more