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Peroni beer and the blockchain traceability of 100% Italian malt

It allows consumers to follow the path of the raw material from the field to the bottle

"Sustainability and transparency towards the consumer are also the fundamental assets of the project that led to the introduction this year, on the beers of the Peroni range, of the traceability in blockchain of 100% Italian malt". These are the words of the Peroni company regarding a project born from the collaboration with the start-up pOsti, which aims to enhance the transparency of the agri-food...

hef - 19283
Roma, RM, Italia, 06/07/2021 10:22
EFA News - European Food Agency

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