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Kellogg integrates the world's first technology for the visually impaired into cereal packaging

The system is based on a code that reproduces product information in audio form

Kellogg Europe today announces the launch of a pan-European project that will make all of the company's cereal packs more accessible to the blind and visually impaired by the end of 2022, thanks to the integration of NaviLens technology, the first in the world to be developed for people with visual impairments. The project, which started last October with a pilot test in the UK that obtained a 97%...

hef - 19766
Milano, MI, Italia, 07/02/2021 06:54
EFA News - European Food Agency

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