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Ibm supports Campari's hi-tech revolution

4-year deal signed to manage the beverage group's digital factory

The partnership was certainly unexpected: two brands like Ibm and Campari that come together deserve the right attention. The two labels, in fact, have signed a four-year deal through which the hi-tech giant is committed to creating and managing the digital factory at the service of the liquor brand. The factory has actually been active for about a year: the now signed agreement intends to optimize...

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EFA News - European Food Agency