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Jay-Z toasts with Lvmh

The French group takes over its champagne through Moet Hennecy

The French luxury giant LVMH has reached an agreement for the purchase - through Moet Hennesy - of 50% of the champagne brand Armand de Brignac owned by the famous American rapper and music producer Jay-Z, pseudonym of Shawn Corey Carter. This was confirmed by the group, after early rumors from the Wall Street Journal. In addition to the purchase of the shareholding, the transaction also includes the...

hef - 17219

EFA News - European Food Agency
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