Arcadia Biosciences acquires the Spanish Agrasys
It will market tritordeum, a combination of durum wheat and wild barley
US agricultural biotechnology company Arcadia Biosciences has acquired Agrasys, a Spanish food ingredients company that has developed a new grain with agronomic and nutritional benefits. Based in Barcelona, Agrasys is committed to the advancement of value-added crops and food ingredients. The company is focused on the development and marketing of tritordeum, a combination of durum wheat and wild barley. The transaction, which includes Argrasy's physical and intellectual property assets, will allow Arcadia to market the grain owned by the Spanish company.
Tritordeum is rich in fiber, protein and lutein and is suitable for making a wide range of grain-based foods, including bread, crackers, pasta, baked snacks, and beer.
Agrasys distributed tritordeum in ten countries, also thanks to contacts with seven dealers in Europe. The most recent operation is the launch of tritordeum bread thanks to the partnership with Dutch food retailer Albert Heijn.
"Not only do we see further growth for tritordeum in Europe, but we believe there is untapped potential for the product in North America and other major cereal markets around the world", said Matt Plavan, CEO of Arcadia. "In addition, the built network and capabilities of the Agrasys team will serve as a foundation for increasing the distribution of our GoodWheat products". Agrasys CEO Etienne Vassiliadis said: "I have always believed that Arcadia's GoodWheat platform and the unique position we have achieved in Europe for tritordeum would make a powerful combination. As a professional food scientist and baker, I look forward to discover the results resulting from the meeting of our respective cereal-based products".
EFA News - European Food Agency