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Callipo lancia i taralli "Dalla Nostra Terra"

Si aggiungono agli altri prodotti della gamma di brand extension avviata nel 2016

Il concept alla base della comunicazione del prodotto si basa sulla “personificazione degli animali”, protagonisti della tenuta dove tutto è ambientato in linea con il posizionamento del brand Callipo Dalla Nostra Terra.

hef - 18711
Pizzo, VV, Italia, 05/05/2021 13:12
EFA News - European Food Agency

Conserve e confettureCallipo continua a crescere a doppia cifra

Esclusivo: intervista con Giacinto Callipo

Nel 2020 fatturato in crescita, pari a 67 milioni nonostante la pandemia, e nel 2021 previsto balzo superiore al 10%. Lanciata la nova linea di taralli a marchio. more

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