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Auchan Russia changes its target and gives it to the Premium

Increases quality and range to face the decline in market share

The Russian press reports the statements of the Auchan Retail Russia General Director, François Remy, to the online newspaper "Vedomosti". The French GDO that in Russia since 2002 has created a network that today has over 300 stores of different sizes, from the hypermarket to the small one, has decided to change the business model of the products sold. The network, mainly based on discounters with a...

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EFA News - European Food Agency