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Lavazza entra nei ready to drink

Alleanza con Müller per la nuova linea lanciata in occasione di Wimbledon

Lavazza ha fatto il suo ingresso nella categoria del caffè refrigerato "ready-to-drink" (RTD) lanciando in UK una nuova linea a base di latte, sviluppata in collaborazione con Müller. La nuova gamma unisce l'esperienza di Lavazza nel mondo del caffè alle competenze di Müller nel settore dei prodotti lattiero-caseari refrigerati, proponendo quattro bevande di ispirazione italiana: Cappuccino, Latte Mac...

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Wimbledon, Londra, Regno Unito, 06/30/2026 15:08
EFA News - European Food Agency

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