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Ibm Food Sustainability Study 2020

Consumers more attentive to sustainability and blockchain-based traceability

Also this year, Morning Consult and Ibm conducted the “Ibm Food Sustainability Study” in the United States and Europe analyzing the importance that consumers give to food sustainability. The survey, which involved about 3,500 people, including 988 Italians, shows how and how important it is to know the origin of the food we bring to our tables, but also how consumers are not only becoming more and...

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EFA News - European Food Agency