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California Bakery: "CB Franci" project kicks off

50 new franchise openings and 30 own premises in Italy within 12 months

Following the announcement last March of the acquisition of the California Bakery brand by the Orlean Invest Holding Group, headed by entrepreneur Gabriele Volpi, the "CB Franci" project was presented. A programme for the growth and consolidation of the made-in-Italy chain of sweets and cuisine inspired by the stars and stripes tradition, which envisages a nationwide search for fifty aspiring franchisee...

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EFA News - European Food Agency