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Montana prende il tram

I mezzi milanesi "rivestiti" con la pubblicità della storica carne in scatola

Da oggi fino al 25 luglio ci saranno in giro per Milano jumbo tram "vestiti" col brand Montana sulle linee 12, 16 e 27. L'iniziativa andrà a rafforzare la visibilità e memorabilità del marchio oltre ad incrementare la simpatia verso la "mascotte Montanino", la scatoletta cartoon protagonista dello spot on air in questo periodo sulle tv. Lo storico brand di carne bovina in gelatina rappresenta un pr...

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Milano, MI, Italia, 07/01/2020 16:59
EFA News - European Food Agency

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