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Assica: nuovo portale e rilancia digital strategy

Comunicazione, rete e sostenibilità per informare il consumatore

Comunicazione, rete e sostenibilità sono le 3 leve su cui punta Assica (Associazione industriali delle carni e dei salumi) per informare il consumatore. Sotto la guida del neopresidente Ruggero Lenti, l'associazione ha da poco lanciato il progetto “Trust Your Taste, Choose European Quality" sostenuto dall’Unione Europea, che vede nel web lo strumento più importante. Del resto con una popolazione che t...

hef - 20150
Milano, MI, Italia, 07/22/2021 10:37
EFA News - European Food Agency

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