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Ferrero unveil new premium chocolate bars

For the first time in its history, the group is entering the new category

Ferrero is entering the premium chocolate bars category in UK, as reported by the British media: Ferrero Rocher and Raffaello’s taste experience can now be enjoyed available in the shape of a 90g bar with seven chocolatey flavours to choose from. Their launch into the fast-growing premium chocolate bars category will reinforce Ferrero’s competitive position within the premium chocolate market.Talking abou...

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EFA News - European Food Agency