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Petti introduce la comunicazione comparativa nei comunicati stampa

L'azienda sostiene di crescere, mentre i competitor andrebbero tutti male (tranne uno)

Qualche anno fa è stata sdoganata in Italia la pubblicità comparativa, ma ora siamo a un'ulteriore evoluzione, cioè all'ufficio stampa comparativo. E' quanto emerge scorrendo l'ultimo comunicato stampa di Petti, brand di conserve di pomodoro, che ha annunciato di "confermare il trend positivo di crescita anche a chiusura del 2018, nonostante le difficoltà del mercato"."Il mercato dei Derivati del pom...

agu - 6299
Venturina Terme, LI, Italia, 01/30/2019 11:52
EFA News - European Food Agency

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