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Veg world: sales of alternative products to meat drop in Italy

Opposite trend in Europe, according to the veg Smart Protein project

Italy would not seem a veg-friendly country, unlike the rest of Europe. A report published as part of the EU-funded Smart Protein project reveals that the European food sector of plant-based products grew by 49% overall from 2018 to 2020, for a total sales value of 3.6 billion. of Euro. Specifically, the work analyzed retail sales data from eleven European countries. The categories of plant products...

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EFA News - European Food Agency